The Startup Way: How Entrepreneurial Management Transforms Culture and Drives Gr

Description: The Startup Way by Eric Ries The long-awaited follow-up to bestselling business bible The Lean Startup - taking the startup revolution to all organisationsWith his million-copy bestseller The Lean Startup, Eric Ries launched a global movement. Concepts like minimal viable product, A/B testing and pivoting changed the language of business. Now he turns his attention to companies of all sizes - and shows how the startup ethos can breathe new life into even the largest and most bureaucratic organisation.In this groundbreaking new book, he draws on inside stories of transformations at multinationals like General Electric and Toyota, titans like Amazon and Facebook, and tech upstarts like Airbnb and Twilio. He lays out a new framework for entrepreneurial management- a comprehensive approach that kick starts innovation and delivers sustained growth, even in highly uncertain environments.The Startup Way is an essential read for leaders, managers and entrepreneurs at any level. Its a revolutionary approach to incubating great ideas, turning all teams into startups, and inspiring everyone to think like an entrepreneur. FORMAT Paperback LANGUAGE English CONDITION Brand New Author Biography Eric Ries is an entrepreneur and the author of the international bestseller The Lean Startup, which has sold over one million copies and has been translated into over thirty languages. He has founded a number of startups including IMVU, where he served as CTO, and he has advised on business and product strategy for startups, venture capital firms, and large companies, including General Electric, where he partnered to create the FastWorks program. Eric has served as an Entrepreneur-in-Residence at Harvard Business School, IDEO, and Pivotal and he is the founder and CEO of the Long-Term Stock Exchange. Review A fascinating, supremely useful read...Eric Ries has built a compelling case for entrepreneurial management to enable continuous transformation at scale * General Stanley McChrystal, Former General of the US Army and author of TEAM OF TEAMS *In the pivot-or-perish networked world of 21st century business, this is mission critical reading * Reid Hoffman, cofounder of LinkedIn *The Startup Way is an indispensable resource for companies, big and small, looking for faster, more sustainable ways to grow * Beth Comstock, Vice Chair, GE *A wonderful decoder ring for those seeking to create, nurture and sustain entrepreneurial thinking in companies at any size and scale. Rich with case studies showcasing real world applications and lessons learned * Brad D. Smith, Chairman and CEO, Intuit *Eric Ries just might be the new Peter Drucker. This masterpiece unpacks what it takes to achieve innovation at scale in modern organizations. Ries provides leaders the right mindset and methods for building big organizations where people work much as entrepreneurs do in the best little startups. * Robert I. Sutton, Professor of Management Science and Engineering and Professor of Organizational Behavior at Stanford, author of THE ASSHOLE SURVIVAL GUIDE * Promotional The long-awaited follow-up to bestselling business bible The Lean Startup - taking the startup revolution to all organisations. Review Text A fascinating, supremely useful read ...Eric Ries has built a compelling case for entrepreneurial management to enable continuous transformation at scale Review Quote A fascinating, supremely useful read ...Eric Ries has built a compelling case for entrepreneurial management to enable continuous transformation at scale Promotional "Headline" The long-awaited follow-up to bestselling business bible The Lean Startup - taking the startup revolution to all organisations. Details ISBN0241197260 Author Eric Ries Publisher Penguin Books Ltd Year 2017 ISBN-10 0241197260 ISBN-13 9780241197264 Format Paperback Imprint Portfolio Penguin Place of Publication London Country of Publication United Kingdom Birth 1978 DEWEY 658.11 Subtitle How Entrepreneurial Management Transforms Culture and Drives Growth Pages 400 Media Book Short Title The Startup Way Language English UK Release Date 2017-10-17 Publication Date 2017-10-17 Alternative 9780241972717 Audience General NZ Release Date 2018-07-04 AU Release Date 2018-07-04 We've got this At The Nile, if you're looking for it, we've got it. With fast shipping, low prices, friendly service and well over a million items - you're bound to find what you want, at a price you'll love! TheNile_Item_ID:102278281;

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