Rita McGrath SIGNED End of Competitive Advantage Business Strategy 2013 First Ed

Description: Rita McGrath SIGNED End of Competitive Advantage Keep Business Strategy Moving Up for bids is this 2013 first edition hardcover version of The End of Competitive Advantage: How To Keep Your Strategy Moving As Fast As Your Business, which was written AND signed by Rita McGrath and is in VERY GOOD condition (Close to LIKE NEW; NOT a library book; NO reminder marks; NO punch holes). Are you at risk of being trapped in an uncompetitive business?Chances are the strategies that worked well for you even a few years ago no longer deliver the results you need. Dramatic changes in business have unearthed a major gap between traditional approaches to strategy and the way the real world works now.In short, strategy is stuck. Most leaders are using frameworks that were designed for a different era of business and based on a single dominant idea—that the purpose of strategy is to achieve a sustainable competitive advantage. Once the premise on which all strategies were built, this idea is increasingly irrelevant.Now, Columbia Business School professor and globally recognized strategy expert Rita Gunther McGrath argues that it’s time to go beyond the very concept of sustainable competitive advantage. Instead, organizations need to forge a new path to winning: capturing opportunities fast, exploiting them decisively, and moving on even before they are exhausted. She shows how to do this with a new set of practices based on the notion of transient competitive advantage.

Price: 35.99 USD

Location: South Lyon, Michigan

End Time: 2024-10-08T17:31:06.000Z

Shipping Cost: 3.99 USD