Description: This textbook is a valuable resource for students studying business and economics. It covers the subject of marketing and communication strategies, with a focus on integrated advertising, promotion, and marketing communications. The book is authored by Kenneth E. Clow and Donald Baack and published by Pearson Education in 2014. The trade paperback format is suitable for college-level education and is written in English. The book is ideal for those studying marketing and communication strategies, and it is a must-have for anyone looking to expand their knowledge in this field.
Price: 15 USD
Location: Phillips, Maine
End Time: 2025-01-23T21:58:41.000Z
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All returns accepted: ReturnsNotAccepted
Publication Year: 2014
Type: Textbook
Format: Trade Paperback
Language: English
Subject Area: Business & Economics
Publication Name: Integrated Advertising, Promotion, and Marketing Communications
Educational Level: College
Author: Kenneth E. Clow, Donald Baack
Level: Business
Publisher: Pearson Education
Subject: Marketing
