Ernest Borel

Eating the Big Fish: How Challenger Brands Can Compete Against Brand Lead - GOOD

Description: Eating the Big Fish: How Challenger Brands Can Compete Against Brand Lead - GOOD Product Id:0471242098 Condition:USED_GOOD Notes:Item in good condition. Textbooks may not include supplemental items i.e. CDs, access codes etc...

Price: 3.98 USD

Location: Montgomery, Illinois

End Time: 2024-08-31T14:59:21.000Z

Shipping Cost: 0 USD

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Eating the Big Fish: How Challenger Brands Can Compete Against Brand Lead - GOOD

Item Specifics

Return shipping will be paid by: Seller

All returns accepted: Returns Accepted

Item must be returned within: 30 Days

Refund will be given as: Money Back

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Brand: Unbranded

MPN: Does not apply

Book Title: Eating the Big Fish : How Challenger Brands Can Compete Against Brand Leaders

Item Length: 9.2in

Item Height: 1.1in

Item Width: 6.4in

Author: Adam Morgan

Format: Hardcover

Language: English

Topic: Consumer Guides, Investments & Securities / Commodities / General, Intellectual Property / Trademark, Commerce, Advertising & Promotion

Publisher: Wiley & Sons, Incorporated, John

Publication Year: 1999

Genre: Law, Business & Economics, Référence

Item Weight: 17 Oz

Number of Pages: 304 Pages

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