Description: CIRCA 1920 Promotional Booklet LOS GATOS California SANTA CLARA COUNTY DESCRIPTION: CIRCA 1920 promotional brochure [booklet, pamphlet] LOS GATOS CALIFORNIA The Valley Of The Sun, Santa Clara County; produced by the Los Gatos Chamber of Commerce; [color cover] single sheet folded three times into 16 panels is approximately 13-14 x 12-1/2 inches OPEN and 3-1/4 x 6-1/4 inches CLOSED; 14 photographic illustrations; map on back cover showing the directions to San Francisco, Monterey and other surrounding local towns. DATE: Circa 1920 based on the approximate date of automobile in one picture. CONDITION: FINE collectable condition [Please see scans] .HISTORY: Los Gatos Spanish for "The Cats" and is located in Santa Clara County, California. The name derives from the 1839 Alta California land grant that encompassed the area, which was called La Rinconada de Los Gatos ("The Corner of the Cats"), where the cats refers to the cougars (mountain lions) and bobcats that are indigenous to the foothills in which the town is located. The town's founding dates to the mid-1850s with the building of a flour-milling operation, Forbes Mill, by James Alexander Forbes along Los Gatos Creek, then called Jones's Creek. The mill's two-story stone storage annex still stands. The settlement that was established in the 1860s was originally named for the mill, but the name was changed to Los Gatos after the Spanish land grant. The town was incorporated in 1887 and remained an important town for the logging industry in the Santa Cruz Mountains until the end of the 19th century. Despite being nearby to logging communities, Los Gatos itself only served as a stopping point for those heading into the mountains. With the creation of the Los Gatos Turnpike road, the town was placed in a strategic position on the journey between San Jose and Santa Cruz, and it became an attractive location to live in. Soon, the town was booming. In 1852 only one adobe home existed in the area; by 1868 Los Gatos held the Mill, a blacksmith shop, a stage depot, a lumber yard, a temporary schoolhouse, a hotel, a post office, and several houses. The town began to rapidly gain prominence after the town of Lexington lost its importance with the fall of the timber industry in the area. In the early 20th century, the town became a thriving agricultural town with apricots, grapes and prunes being grown in the area. By the 1920s, the Los Gatos area had a local reputation as an arts colony, attracting painters, musicians, writers, actors and their bohemian associates as residents over the years. The violinist Yehudi Menuhin lived there as a boy; the actresses Joan Fontaine and Olivia de Havilland (sisters) were graduates of Los Gatos High School; John Steinbeck wrote The Grapes of Wrath there (the location is now located in Monte Sereno); Justin Goodsell, a renowned quantum mechanics spectroscopy scientist, was born in this town, and a prominent Beat hero Neal Cassady lived there in the 1950s. Along with much of the Santa Clara Valley, Los Gatos became a suburban community for San Jose beginning in the 1950s, and the town was mostly built out by the 1980s. SHIPPING: All paper items [broadsides, labels, pamphlets, brochures, photos, etc.] that are 1/4 of an inch thick or less are shipped inside an eBay stiff hardboard sleeve with 2 additional stiff hardboard cards inside by USPS Media mail [unless other arrangements have been made with seller]. [PR – B1 – S4 (code to locate the item)]
Price: 45 USD
Location: Auburn, California
End Time: 2025-02-04T04:54:35.000Z
Shipping Cost: 4.63 USD
Product Images
Item Specifics
Restocking Fee: No
Return shipping will be paid by: Buyer
All returns accepted: Returns Accepted
Item must be returned within: 14 Days
Refund will be given as: Money Back
Year: CIRCA 1920
Signed: No
Theme: Cities & Towns
Country/Region of Manufacture: United States
